Graphic design trends may be fleeting, but they can also be the difference that ensures your business flourishes during the upcoming year. Whether you choose to follow them or not, it’s wise to know what consumers — and competitors — will expect to see in the future.
With years of experience providing printing services in Austin, TX, our expertise leads us to suspect these upcoming trends will soon dominate the printing industry.
1. Flat Icons and Illustrations
Users of Apple products may already be familiar with the transition that occurred with the iOS interface; where older generations of the software favored detailed 3D icons, the future saw such illustrations flatten and become far more simplistic. This trend is likely to carry into other forms of graphic design, especially within the printing industry.
2. Absence of Vivid Colors
The days of eye-popping, sometimes headache-inducing color palettes are gone. Soft pastels and colors are expected to take center stage over the next few years as designers favor palettes with low saturation and natural colors.
3. More Symbols
As more businesses than ever utilize graphic design to grow their brand, the industry risks oversaturation. To keep company logos, banners and more unique from one another, expect to see a revival of symbols in an effort to revive originality.
4. Minimalism
Consumers expect companies to remain honest more than ever. To maintain trust, many businesses have resorted to minimalistic designs to represent their transparency. This graphic design trend will probably leak into other media forms, so we expect to see many minimalist logos, symbols and more gracing printers across the world.
